Green Entrepreneurship and Green Products: Consumers' Views and Attitudes in Regional Unit of Evros
نویسندگان
چکیده
Environmental challenges consider to be directly related with issues of economic growth and firms have to play crucial role in sustainable development. European environmental policy aims, among others, in the creation of a favorable framework for the development of green entrepreneurship. The research was carried out in Evros regional unit using questionnaire. The aim of the study is to investigate the views and attitudes of the consumers about green entrepreneurship and green products. The sample was 400 consumers. The results show that the majority of the respondents know about green entrepreneurship. The green products offer competitive advantage to the firms and more specifically organic products are the most popular among the respondents.
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